Most watches will give you accurate time, however few fall in to the category of a true luxury timepiece. Watch connoisseurs will agree that a true luxury watch should withstand the test of time, both in style and craftsmanship. This is true for most Swiss luxury watch makers, as many have been around for over 100 years. For those looking to buy their first luxury watch, the options are many. The purpose of this guide is to help you make an informed decision, and hopefully help you in your quest a for fine timepiece.
Many men's and women's watches fall in the category of a luxury watch. Luxury watches can exceed hundreds of thousands of dollars, however you should look to spend at least $1,000 for a fine timepiece. It is possible to find considerable discounts online and one could obtain an entry level luxury watch for a few hundred dollars. Luxury watches could include a gold case or bracelet, a diamond encrusted bezel, or simply a stainless steel timepiece made with exceptional craftsmanship.
Choosing A Style:
The first question you should ask yourself when shopping for a luxury watch is, what purpose do you want it to serve? Do you want a sleek looking chronograph to represent your professional status? Is this watch going to be a gem encrusted piece, worn only for special occasions? Will this be a gift to commemorate a special event, like a new job, or retirement. You have to decide how often, and in which situations you will be wearing your new luxury timepiece.
Here are some features you should consider in choosing in a luxury watch:
• Band: A metal bracelet, leather strap, or even a rubber band.
• Case: Round, rectangular, tonneau or square shape.
• Materials: Gold, platinum, silver, stainless steel, titanium, or ceramic.
• Gems: Diamonds or other gemstones; set in the dial, case or bracelet.
• Movement: Mechanical, automatic or quartz.
• Specs: Analog or digital dial; a divers watch with water resistance, a chronograph with a stop watch setting; calendars, moon phase dials, etc.
• Brand: A traditional and legendary Swiss company like Omega or Patek or a newer designer label like Franck Muller.
Is the price right?
Luxury watches can range in price anywhere from $1000 to several hundreds of thousands of dollars. Generally speaking, you should expect to pay at least $1000, but with a little online research, you could find an entry level luxury watch for a few hundred dollars. It is important to decide on your budget beforehand, this will save you a lot of time and frustration.
As an online seller I see a common problem, especially with us Americans. Americans love to live above their means, and this is certainly the case for fine timepieces. Many people are looking to buy a watch that will end up putting them in financial debt. When shopping for a luxury watch, you should be looking to get a deal, not a steal. If you are trying to get a $5,000 TAG Heuer for $800 dollars, then you are going to have a hard time at it. This is the reason why the counterfeit market exists.
This leads me to a more philosophical point; when one is looking for a luxury watch, you should want to pay around retail price. I know a lot of people will disagree, but part of the pleasure of buying a luxury watch, is being able to afford one. You should not be looking to buy a new Mercedes for $10,000 and the same holds true for fine watches. My question is why would you want to? A Mercedes Benz is intended for those making over $100,000, not those making $30,000. Unfortunately, that does not stop many of us from leasing that Mercedes, or Range Rover and remaining in debt. If you cannot afford a $5,000 watch, then buy one more within your budget. It's that simple.
I cannot tell you the amount of times I have had people bid $200 on a watch costing over $7,000, and then send me a message asking if they are close to reserve! Everyone wants a bargain, but many people are completely clueless, and these are the people that end up buying fake watches. You may not want to hear that, but it is the truth. Long story short, Rolexes and Omegas are meant for those who can afford them. If you want one of these watches, you have to earn the kind of money that warrants that kind of purchase.
The Make Up Of A Luxury Watch
Materials:
Luxury watches naturally incorporate the finest materials in the world. Many luxury watches use 14kt or 18kt yellow gold on the band or case. White or rose gold are also popular materials used for fine timepieces. The most expensive of all metals used in watch making is platinum. Many very fine luxury watches simply use stainless steel bands and bracelets.
Leather straps are a bit more casual than metal bracelets, and provide a more toned-down look. They may come in calfskin, lizard, or alligator patterns. For those looking for a bit more flash, a gold bracelet will provide this look. A solid gold band will be more expensive, but also be an investment in itself.
Diamond watches convey an air of glamour and even opulence. Many colorful gemstones are encrusted in to some of the more high-end luxury watch designs. You want to make sure the gemstones are real, as this will add to the value of the timepiece.
Functions:
Horology is the process watchmakers use in the crafting of fine, precise timepieces. Watch enthusiasts tend prefer manual wind or automatic watches. Mechanical movements display the skill of the watch maker and are generally used in the more elite designs of luxury watches. Quartz movements are more precise and do not require as much maintenance.
Fine watch making is an old tradition started out of Switzerland, and remains a passion for many today. Functions other than basic timekeeping, such as the stopwatch on a chronograph are referred to as complications. Complications tend to increase the price of the watch and display additional skills of a watch maker. I hope this luxury watch buying guide helpful. Good luck in your quest for a fine timepiece.
Wednesday, September 30, 2009
Tuesday, September 22, 2009
TAG Heuer Grand Carrera; Sports Luxury Watch Royalty
The Grand Carrera series from TAG Heuer is easily one of my favorite lines of watches ever crafted. They are revolutionary in the sports luxury niche of fine timepieces. The Carrera line was introduced in the 60's and since its' revamping a few years ago has returned to watch supremacy. While priced slightly above the mass consumption consumer level, they are affordable enough for almost anyone to obtain one of these exquisite watches. Style meets form and function with the TAG Heuer Calibre 36, receiver of a Red Dot Award, given for "good design"(by Design Zentrum Nordheim Westfalen in Germany). It also received Sports Watch of the Year in 2008.
Tag Heuer Aquaracer 500M with the Calibre 5 movement also received the award. This is the 5th time in 7 years that the Swiss watch maker received the award. It's safe to say that TAG Heuer are amongst the most well designed, and currently popular timepieces on the market. It's no wonder why the latter is true. If you are buying a swiss luxury watch, I suggest you check out TAG Heuer.
Sunday, September 20, 2009
PremiumWatchOutlet.com Announces Site Launch (Press Release)
PremiumWatchOutlet.com owner, David Tracy, has been a self-proclaimed "watch enthusiast", since his school days. "I used to see James Bond and other icons in the movies, and they always had nice watches! I associated a nice watch with successful, ambitious men who I idolized as a kid. I can't remember if I wanted to grow up to be a double agent, but I definitely wanted a nice watch!
Those dreams have come true as the Brooklyn, New York native, thumbs through Europa Star (Watch Industry Magazine), and glances down at a Black TAG Heuer Grand Carrera. "I feel so blessed to be doing something I love for a living. Really fortunate. I think my passion shows. I hope it does!" Aside from offering 10-50% off retail store prices, PremiumWatchOutlet.com, has a philosophy of quality watches and second-to-none customer service. They offer an unheard of 90 day money-back guarantee on all of their watches. They are intent on setting a new standard for customer service and customer satisfaction. "I am selling luxury watches costing several thousands of dollars. I cannot allow my customers to be dissatisfied. Bottom Line. I need you to love your watch. I want you to come back," explains Tracy.
The other thing that separates PremiumWatchOutlet from the crowd, is all the watches are hand selected by the owner. "I don't just carry every hot selling watch out there, as does most of my competition. I literally hand select every watch I sell. The watch has to either be a watch I would wear, or one I would buy for someone else. The reason is I'm actually not the greatest salesman in the world. I write most of the descriptions, and I cannot try to sell you something I wouldn't buy", he proclaims.
PremiumWatchOutlet.com offers a unique inventory of Swiss Luxury Watches including Omega, TAG Heuer, Movado,and Rado to name a few. Watch connoisseurs will appreciate the selection,and will also be able to save a few dollars. When you are buying a Swiss Luxury Watch costing several thousand dollars, 25% can mean a significant savings.
Those dreams have come true as the Brooklyn, New York native, thumbs through Europa Star (Watch Industry Magazine), and glances down at a Black TAG Heuer Grand Carrera. "I feel so blessed to be doing something I love for a living. Really fortunate. I think my passion shows. I hope it does!" Aside from offering 10-50% off retail store prices, PremiumWatchOutlet.com, has a philosophy of quality watches and second-to-none customer service. They offer an unheard of 90 day money-back guarantee on all of their watches. They are intent on setting a new standard for customer service and customer satisfaction. "I am selling luxury watches costing several thousands of dollars. I cannot allow my customers to be dissatisfied. Bottom Line. I need you to love your watch. I want you to come back," explains Tracy.
The other thing that separates PremiumWatchOutlet from the crowd, is all the watches are hand selected by the owner. "I don't just carry every hot selling watch out there, as does most of my competition. I literally hand select every watch I sell. The watch has to either be a watch I would wear, or one I would buy for someone else. The reason is I'm actually not the greatest salesman in the world. I write most of the descriptions, and I cannot try to sell you something I wouldn't buy", he proclaims.
PremiumWatchOutlet.com offers a unique inventory of Swiss Luxury Watches including Omega, TAG Heuer, Movado,and Rado to name a few. Watch connoisseurs will appreciate the selection,and will also be able to save a few dollars. When you are buying a Swiss Luxury Watch costing several thousand dollars, 25% can mean a significant savings.
Sunday, September 13, 2009
Omega Watches
Since 1848 Omega watches have been associated with superiority in watch-making. The company was initially started by 23 year old, Louis Brandt, at La Chaux-de-Fonds, Switzerland. Over the years, the company has seen many mergers and take-overs, and is currently owned by the Swatch Group. Despite this, one thing has remained constant at Omega, outstanding watches.
Omega is also famous for cross-promoting their fine timepieces with other historical events. The Omega "Speedmaster" was the first watch on the moon, being worn by Buzz Aldrin. Who can forget the watch of choice of Agent 007 himself, James Bond? Omega "Seamaster" diving watches were routinely premiered in James Bond films, further increasing the lure of the brand. These watches are not just hype and Hollywood however. The fact is, these timepieces are amongst the best in the world. It is this, that attracts the likes of James Bond and Buzz Aldrin to Omega. It is the same reason why many so many other watch connoisseurs have chosen Omega Watches. In my opinion, I would say that after Rolex, Omega is probably the most sought after watch in the world. That's not too shabby, in a world of many outstanding watch companies.
Even if you are not a secret agent, surely you can appreciate the craftsmanship of an Omega Timepiece. With over 150 years of experience, Omega continues to mystify with their works. If you ever have the chance to own an Omega, you will be flirting with watch making perfection. Omega is a bold name for a watch company, but it is not far from the truth. Omega watches are pretty much the end all when it comes to quality.
Omega is also famous for cross-promoting their fine timepieces with other historical events. The Omega "Speedmaster" was the first watch on the moon, being worn by Buzz Aldrin. Who can forget the watch of choice of Agent 007 himself, James Bond? Omega "Seamaster" diving watches were routinely premiered in James Bond films, further increasing the lure of the brand. These watches are not just hype and Hollywood however. The fact is, these timepieces are amongst the best in the world. It is this, that attracts the likes of James Bond and Buzz Aldrin to Omega. It is the same reason why many so many other watch connoisseurs have chosen Omega Watches. In my opinion, I would say that after Rolex, Omega is probably the most sought after watch in the world. That's not too shabby, in a world of many outstanding watch companies.
Even if you are not a secret agent, surely you can appreciate the craftsmanship of an Omega Timepiece. With over 150 years of experience, Omega continues to mystify with their works. If you ever have the chance to own an Omega, you will be flirting with watch making perfection. Omega is a bold name for a watch company, but it is not far from the truth. Omega watches are pretty much the end all when it comes to quality.
Friday, September 11, 2009
Swiss Watch vs Swiss Movement
There are a lot of labels placed on watches, and I'm often asked what some of the differences are. The word "Swiss" alone implies quality, and thus watchmakers want to apply the term to their timepieces in anyway possible. For this reason, it is important to note the exact meaning of these terms.
Swiss Made- This means that the watch was completely constructed in Switzerland. All of the movement, as well as the rest of the watch must be assembled in Switzerland. In addition to this, at least 50% of the parts themselves must be made in Switzerland. ("Swiss Watch" has the same definition)
Swiss Watch Movement- This term speaks specifically to the movement itself. The movement parts must be made, assembled, and tested in Switzerland.(Note Swiss Movement must be spelled out on the watch, an abbreviation like, "Swiss Movt" is not acceptable.)
Swiss Case- The stamping and other assembling must take place in Switzerland. In addition, 50% of the manufacturing cost must occur in Switzerland.
Swiss Quartz- This term may be used to imply quartz movement, however if it is on the outside of the case, it must meet the same requirements as a "Swiss Watch".
Swiss Parts- This simply means that the parts of the watch themselves were made in Switzerland, not the watch itself.
Swiss Made- This means that the watch was completely constructed in Switzerland. All of the movement, as well as the rest of the watch must be assembled in Switzerland. In addition to this, at least 50% of the parts themselves must be made in Switzerland. ("Swiss Watch" has the same definition)
Swiss Watch Movement- This term speaks specifically to the movement itself. The movement parts must be made, assembled, and tested in Switzerland.(Note Swiss Movement must be spelled out on the watch, an abbreviation like, "Swiss Movt" is not acceptable.)
Swiss Case- The stamping and other assembling must take place in Switzerland. In addition, 50% of the manufacturing cost must occur in Switzerland.
Swiss Quartz- This term may be used to imply quartz movement, however if it is on the outside of the case, it must meet the same requirements as a "Swiss Watch".
Swiss Parts- This simply means that the parts of the watch themselves were made in Switzerland, not the watch itself.
Thursday, September 10, 2009
Bulova Watch Company
Bulova Watch Company was started in New York City In 1875 by Joseph Bulova. For nearly 100 years they have been at the forefront of fine timepiece innovation. They started out making clocks and fine pocket watches. Wristwatches did not gain popularity with men until after WWI, as returning soldiers came back with watches attached to the wrist for better ease of use in battle That is quite understandable, image pulling out a pocket watch in the heat of battle!
In 1919 Bulova introduced the world's first full line of jeweled wristwatches, with the first full womens' line following it. The list of accolades for Bulova is long, including inventing the world's first electronic watch, The Accutron. They designed instruments for N.A.S.A, and produced the first T.V. commercial.
Bulova Watch Company is a throwback to Americas past, when quality and innovation were trademarks of our products. They are an asset to this country to this day. Their fine watches remain innovative in design and functionality, as well precision. To celebrate this quality watchmaker, I am offering a special this month on watches by Bulova Watch Company.
Premium Watch Outlet
Wednesday, September 9, 2009
Buying A Watch Online
Buying A Watch Online is a very popular way to find a quality timepiece. There are several reasons why watch connoisseurs flock to the web for their wrist watches. The top two persuasions are price and convenience.
Online, watch buyers can expect to save 10-25%, compared to regular brick and mortar stores. It's very simple, online retailers incur far less overhead, thus allowing them to pass along the savings. This can amount to substantial amounts of cash saved, when considering a quality timepiece from watchmakers like Omega, or Bulova Watch Company.
Then there is the matter of convenience, when buying a watch online. Most physical watch stores only carry a few models of several different watch brands. The web offers consumers access to nearly every make and model available on the market! You can compare styles and price all from the comfort of your home.
Some people may be apprehensive about buying a watch online, being fearful of internet scams. The internet is no different than in the street, in that common sense prevails the majority of the time. You need not be wary of rip offs, or scams if you use you head.
1. Make sure you buy from a reputable online watch seller - Check out their reputation, and feedback on auction sites like eBay.
2. Take Notice Of The Return Policy - If they offer to take back their merchandise for 30 days or more, then that is a good sign. It shows that the company stands behind the products they sell.
3.Contact Them/Ask Questions - If you have any questions regarding the company's timepieces, or policies, just call them. Make sure you can speak to someone on the phone, or at bare minimum, be able to communicate via email.
Once you have the watch in your possession, it is very easy to determine it's authenticity. You can either take it to a third party watch seller, or contact the manufacturer directly, and match the serial numbers. It's no wonder that thousands of watch aficionados everyday, choose the internet to purchase a new luxury timepeice. Buying a watch online is both safe and easy, so find a quality seller, and enjoy the savings.
Online, watch buyers can expect to save 10-25%, compared to regular brick and mortar stores. It's very simple, online retailers incur far less overhead, thus allowing them to pass along the savings. This can amount to substantial amounts of cash saved, when considering a quality timepiece from watchmakers like Omega, or Bulova Watch Company.
Then there is the matter of convenience, when buying a watch online. Most physical watch stores only carry a few models of several different watch brands. The web offers consumers access to nearly every make and model available on the market! You can compare styles and price all from the comfort of your home.
Some people may be apprehensive about buying a watch online, being fearful of internet scams. The internet is no different than in the street, in that common sense prevails the majority of the time. You need not be wary of rip offs, or scams if you use you head.
1. Make sure you buy from a reputable online watch seller - Check out their reputation, and feedback on auction sites like eBay.
2. Take Notice Of The Return Policy - If they offer to take back their merchandise for 30 days or more, then that is a good sign. It shows that the company stands behind the products they sell.
3.Contact Them/Ask Questions - If you have any questions regarding the company's timepieces, or policies, just call them. Make sure you can speak to someone on the phone, or at bare minimum, be able to communicate via email.
Once you have the watch in your possession, it is very easy to determine it's authenticity. You can either take it to a third party watch seller, or contact the manufacturer directly, and match the serial numbers. It's no wonder that thousands of watch aficionados everyday, choose the internet to purchase a new luxury timepeice. Buying a watch online is both safe and easy, so find a quality seller, and enjoy the savings.
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